Business for Punks: Break All the Rules – the BrewDog Way pdf epub
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Business For Punks: Break All The Rules – The Brewdog Way

BrewDog's co-founder James Watt offers a business bible for a new generation. It's anarchic. It's irreverent. It's passionate. It's BrewDog.Don't waste your time on bullshit business plans. Forget sales. Ignore advice. Put everything on the line for what you believe in.These mantras have turned BrewDog into one of the world's fastest-growing drinks brands, famous for beers, bars and crowdfunding.F...

File Size: 52364 KB
Print Length: 246 pages
Page Numbers Source ISBN: 0241202892
Publisher: Penguin (November 5, 2015)
Publication Date: November 5, 2015
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B00XBC8BFA
Text-to-Speech: ::::
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Word Wise: Enabled
Lending: Not Enabled
Format: PDF Text TXT book

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“As a business owner and punk from the foundation, this caught my eye.PROI love the brand, can't get it here in the US, yet.They have been wildly successful and often in high risk, balls out ways and there should be a lot to learn from high growth pi...”

unded by a pair of young Scots with a passion for great beer, BrewDog has catalysed the craft beer revolution, rewritten the record books and inadvertently forged a whole new approach to business.In BUSINESS FOR PUNKS, BrewDog co-founder James Watt bottles the essence of this success. From finances ('chase down every cent, pimp every pound') to marketing ('lead with the crusade, not the product') this is an anarchic, indispensable guide to thriving on your own terms.